We organised and implemented in-store promotions of Sola Lemonade in 120 bars and restaurants across Slovenia (in May and June 2012). We also took care of communications on the Sola Facebook page and prepared a prize competition associated with promotional activities in bars and restaurants.
Elements:
- Design and production of promotional materials,
- Concept and production of prizes,
- Design and implementation of the prize competition in bars and restaurants and on Facebook
- Organization of promotional activities in bars and restaurants
Results:
- Over 10,000 new Facebook fans
- More than 6,000 participants in the competition
https://www.facebook.com/sola.union